Privacy Policy
Last updated: January 2026
1. Introduction
TXTLINK ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our SMS messaging platform and services (the "Service").
By using our Service, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies and practices, please do not use our Service.
2. Information We Collect
2.1 Information You Provide
- Account Information: Name, email address, phone number, company name, and billing information
- Sender ID Information: Sender ID names and associated documentation for registration
- Message Content: SMS messages you send through our platform
- Payment Information: Credit card details, M-Pesa information, and billing addresses (processed securely through third-party payment processors)
2.2 Information We Collect Automatically
- Usage Data: Information about how you access and use our Service, including IP address, browser type, device information, and timestamps
- Message Metadata: Delivery status, timestamps, recipient phone numbers (hashed), and message routing information
- Log Data: Server logs, error logs, and system performance data
2.3 Information from Third Parties
We may receive information about you from third-party services, such as payment processors, SMS gateway providers, and analytics services.
3. How We Use Your Information
We use the information we collect for the following purposes:
- To provide, maintain, and improve our Service
- To process transactions and send you related information
- To send SMS messages on your behalf
- To manage and process sender ID registrations
- To communicate with you about your account, transactions, and our services
- To monitor and analyze usage patterns and trends
- To detect, prevent, and address technical issues and security threats
- To comply with legal obligations and enforce our Terms of Service
- To send you marketing communications (with your consent, where required)
4. Data Sharing and Disclosure
We do not sell your personal information. We may share your information only in the following circumstances:
4.1 Service Providers
We share information with third-party service providers who perform services on our behalf, including:
- SMS gateway providers for message delivery
- Payment processors for transaction processing
- Cloud hosting providers for infrastructure
- Analytics and monitoring services
These service providers are contractually obligated to protect your information and use it only for the purposes we specify.
4.2 Legal Requirements
We may disclose your information if required by law, regulation, legal process, or governmental request, or to:
- Comply with legal obligations
- Protect our rights, privacy, safety, or property
- Prevent or investigate fraud or security issues
- Enforce our Terms of Service
4.3 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
5. Data Security
We implement industry-standard security measures to protect your information:
- Encryption of data in transit using TLS/SSL
- Encryption of sensitive data at rest
- Secure authentication and access controls
- Regular security audits and vulnerability assessments
- Employee training on data protection
- Compliance with industry standards (ISO 27001, GDPR, where applicable)
However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.
6. Data Retention
We retain your information for as long as necessary to:
- Provide our Service to you
- Comply with legal obligations
- Resolve disputes and enforce agreements
- Maintain business records for legitimate purposes
Message content is typically retained for 90 days for delivery status purposes, after which it is permanently deleted. Account information is retained for the duration of your account plus applicable legal retention periods.
7. Your Rights and Choices
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request access to your personal information
- Correction: Request correction of inaccurate information
- Deletion: Request deletion of your personal information
- Portability: Request transfer of your data to another service
- Objection: Object to processing of your information
- Restriction: Request restriction of processing
- Withdraw Consent: Withdraw consent for data processing where applicable
To exercise these rights, please contact us at info@txtlink.co.ke.
8. Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track activity on our Service and store certain information. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent.
We use cookies for authentication, session management, analytics, and to improve user experience. You may disable cookies through your browser settings, but this may affect the functionality of our Service.
9. Children's Privacy
Our Service is not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us immediately.
10. International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. We take appropriate safeguards to ensure your information receives adequate protection.
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by:
- Posting the new Privacy Policy on this page
- Updating the "Last updated" date
- Sending you an email notification (for material changes)
- Displaying a notice on our Service
You are advised to review this Privacy Policy periodically for any changes. Changes are effective when posted on this page.
12. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us: